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Adwords 101 Video Course Video 1
Any Internet marketer worth his salt should know what Google Adwords is and how it can help one’s website or online business to really make a big splash on the Internet.
Google Adwords is one of the most powerful tools a website owner and Internet marketer could have on his side, and by mastering the basics, you’ll be sure to get more hits and even sales.
In this video series, you will be able to:
• know how Google Adwords works
• launch your keyword campaigns
• figure out how to have a keyword list that could help you target your ads
With a very minimal investment and some extra time dedicated to teaching yourself about Adwords, you will find that the payoff is worth all your effort.
Video 1
This basic introduction to Google Adwords will show you how it works. The detailed explanations will show you where you can find the finished products of Google Adwords and how they will appear, but especially how your ads will appear and who may be able to see them and spot your product or website.
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Adwords 101 Video Course #1 Video Running Time: 12 minutes |
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Adwords 101 Video Course Video 2
Now that you know what Google Adwords is, it’s time for you to set up your own account to start making use of it and putting the word out about your website and services.
While signing up, you get a fairly detailed step-by-step guide, but in case you lose track of things, this 13-minute video will be able to show you how to easily start your account.
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Adwords 101 Video Course #2 Video Running Time: 13 Minutes |
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Adwowrds Video Course Video 3
Now that you have your very own Google Adwords account, what next?
If you’re feeling a little overwhelmed looking at the Google Adwords interface and are thinking that you’re way in over your head, don’t lose hope; it’s a lot easier than it looks.
This video will be your guide and will take you through the ins and outs of the system.
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Adwords 101 Video Course #3 Video Running Time: 17 Minutes |
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Adwords 101 Video Course Video 4
Believe it or not, you can’t be online all the time, can you? So how will you be able to manage your Google Adwords account wherever and whenever you have to?
Being able to work on your Adwords account won’t always require you to be online. There are some programs you can use in order to accomplish this, and this video will show you a popular Adwords editor.
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Adwords 101 Video Course #4 Video Running Time: 6 Minutes |
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Adwords 101 Video Course Video 5
Targeting keywords is a very important thing you should know for you to reach your potential customers.
It isn’t a difficult thing to set up a keyword-targeted campaign, and this video will show you in great detail how you can capture hits from searches of certain keywords and locations. |
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Adwords 101 Video Course #5 Video Running Time: 18 Minutes |
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Adwords 101 Video Course Video 6
By now, you should have had some idea how to target your ads and plan how they will appear. Congratulations!
Naturally, you will also want to know how to read your statistics and understand each detail to see how your ads are performing.
This video will show you how to manage your campaigns and study your data. |
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Adwords 101 Video Course #6 Video Running Time: 15 Minutes |
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Adwords 101 Video Course Video 7
Each of your campaigns has different settings you can tweak, whether it’s the duration of your ad campaign, the frequency of your ads’ rotation, or the total budget you have for advertising.
This video will show you a little bit more about how you can tweak these settings for optimum performance. |
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Adwords 101 Video Course #7 Video Running Time: 11 Minutes |
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Adwords 101 Video Course Video 8
Another detail in your Adwords account that you can change whenever you want is the amount of the maximum cost-per-click bid prices for each of your keywords.
This video will be able to show you how you can modify the value for each keyword. Once you learn how to do this, it’s all up to you to set the amount that will help you stay well within your marketing budget. |
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Adwords 101 Video Course #8 Video Running Time: 6 Minutes |
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Adwords 101 Video Course Video 9
You may already have your ad groups primed and optimized, but at some point, you might want to consider adding some new and relevant keywords.
It’s very easy for you to add keywords to each of your ad groups, so take a look at this video to know more about where you can edit this feature. |
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Adwords 101 Video Course #9 Video Running Time: 5 Minutes |
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Adwords 101 Video Course Video 10
What keywords can you use for your ad campaigns? You can use a couple of tools that can help you come up with a good and effective keyword list.
This video will also help you think about which keywords you can use for your campaign for maximum impact. |
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Adwords 101 Video Course #10 Video Running Time: 10 Minutes |
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